CurrentRobinhood · Prediction Markets
LocationNew York, NY
FocusCreative Operations
Creative Operations Leader

Systems that
make creative
land.

7+ years building the infrastructure behind product launches, brand campaigns, and 0→1 creative programs. Currently at Robinhood.

View Work About John →
7+
Years Ops
$100M
Revenue Impact
0→1
Product Launches
Robinhood·Prediction Markets·DraftKings·Yuga Labs·Wieden+Kennedy·SiriusXM·Nike·McDonald's·Ford·RHCP at The Apollo·Drake at The Apollo·ApeFest Beijing·HV-MTL·Reignmakers·Pick6·March Madness·AI-Augmented Production·Robinhood·Prediction Markets·DraftKings·Yuga Labs·Wieden+Kennedy·SiriusXM·Nike·McDonald's·Ford·RHCP at The Apollo·Drake at The Apollo·ApeFest Beijing·HV-MTL·Reignmakers·Pick6·March Madness·AI-Augmented Production·
Featured — Robinhood · 2025–Present

Prediction Markets.
Built from zero.

Joined Robinhood Aug 2025 to architect creative ops for an entirely new product. $100M annualized revenue. 12B contracts traded. Fastest-growing product in Robinhood history. First creative ops hire into this category.
🪶 ROBINHOOD PREDICTION MARKETS
Fed Rate · Dec
72¢
Super Bowl
58¢
BTC $120K+
41¢
Best Picture
99¢
Sr. Creative Operations Manager
Built the creative ops model from scratch — roadmap alignment, briefing, team structure, AI production.
End-to-end creative delivery for every Prediction Markets campaign across Sports, Finance, Culture, and Politics.
0→1
Campaign Architecture
3×
Creative Velocity via AI
$100M
Annualized Revenue
01
Roadmap → Campaign
Translating product roadmap into launch-ready campaigns across every new market category.
02
Retention + Acquisition
Creative frameworks for both new user acquisition and power-trader retention across 1M+ customers.
03
AI-Augmented Production
LLMs + image gen integrated into every sprint. 14-day cycles compressed to 4 days.
04
Team Development
Hired, onboarded, and scaled the creative team from scratch. Built briefs, process, and cross-functional workflows.
Robinhood · Motion Creative

Bespoke spots.
At launch speed.

Three campaign spots produced under my creative ops — each tied to a Prediction Markets launch moment. Click any card to watch the full spot on X ↗

Winter Games
Predict the moments.
Winter Games · Brand Campaign
"Predict the moments. Witness history." Cinematic brand spot — Robinhood expanding beyond American sports.
YES
NO
YES/NO Event Launch
Put your knowledge to work.
YES/NO · Product Launch
"Put your knowledge to work." Post-Skywalker Ranch launch — the product moment that defined the year.
The Big Game
NE vs SEA · Super Bowl
Super Bowl · The Big Game
Dark cinematic Super Bowl spot. Robinhood green on the biggest stage — peak cultural reach campaign.
Selected Work

Seven years.
One through-line.

RHCP
Apollo
Introduced by Chris Rock
Sep 13, 2022 · 150M+ Listeners
RHCP · Small Stage Series
DRAKE
Apollo
Sound 42 · Two Nights
Jan 21–22, 2023
Drake · Sound 42 · Two Nights
SiriusXM · Pandora
2021–2023
Two nights. Two legends. The Apollo.
Produced both RHCP and Drake's historic first-ever Apollo Theater performances as part of SiriusXM's Small Stage Series. RHCP's Sept 2022 show — introduced by Chris Rock, broadcast live to 150M+ listeners. Drake's Jan 2023 two-night run was equally historic. Led multi-department content production across SiriusXM and Pandora at scale.
RHCPDrakeApollo TheaterSiriusXMSmall Stage SeriesPandora
PICK6
Pick6 Launch
WASTE
MGMT
OPEN
WM Phoenix Open
MARCH
MADNESS
NCAA · March Madness
REIGN
MAKERS
Reignmakers NFT
DraftKings
2023–2024
Pick6, Reignmakers & Marquee Sponsorships
Led creative operations across DraftKings' full product portfolio — Pick6 peer-to-peer fantasy launch (Dec 2023), Reignmakers NFT, DK Horse, Waste Management Phoenix Open, March Madness, and retail sportsbook campaigns through end of 2024.
Pick6ReignmakersDK HorseWM OpenMarch Madness
Yuga Labs
2023
HV-MTL, Legends of the Mara & ApeFest Beijing
Sr. Communications PM for the world's most valuable NFT portfolio. Led creative for HV-MTL's video game launch, Legends of the Mara, and ApeFest 2024 in Beijing — Yuga's flagship global community event across BAYC, CryptoPunks, and Otherside.
HV-MTLLegends of the MaraApeFest BeijingBAYCWeb3
Wieden
+Kennedy
Wieden+Kennedy
2021
Nike · McDonald's · Ford
Producer on major brand campaigns at one of the world's most respected creative agencies. Cross-agency collaboration, production budgets, concept through delivery on global accounts.
NikeMcDonald'sFordBrand Production
Autonomous
Ford · Organic · BBDO
Organic · BBDO
2020–21
Ford Autonomous Vehicle Launch
Creative ops lead for Ford's AV program. Brand creative, social, video, digital builds, and event creative for a category-defining product launch.
Ford AVBrandEventsSocial
AI-Augmented Workflow

Faster without
sacrificing quality.

Rebuilt the creative production process around AI — not to replace creative thinking, but to compress the time between brief and launch. Result: 3× velocity, higher consistency.

01 / Brief
📋
Brief Ingestion
Structured prompt frameworks extract strategy from raw briefs instantly.
GPT-4oClaude
02 / Copy
✍️
Copy Variants
10 headline directions in minutes. Human edit, not human write.
ClaudeGPT-4o
03 / Visual
🎨
Visual Concepting
Rapid visual references before any designer touches the brief.
MidjourneyDALL-E
04 / Review
🔄
Iteration Loop
Feedback in shared tools — no email chains, instant alignment.
FigmaFrame.io
05 / Ship
🚀
Production & Launch
Automated handoffs, tracked delivery, live on schedule every time.
WorkfrontWrike
Before
Traditional sprint — sequential handoffs, email review chains, manual asset management. Two-plus weeks concept to launch.
~14 Days
AI-Augmented
Parallel workstreams, AI-assisted copy and concepting, automated routing. Same quality, fraction of the time.
~4 Days
About

I'm a Senior Creative Operations Leader with 7+ years building the systems, teams, and campaigns that make product launches land.

Currently at Robinhood, I built the creative ops infrastructure for Prediction Markets from scratch — first hire into this role. Roadmap alignment, briefing, AI-accelerated production, team development.

At SiriusXM, I produced two of the most iconic small-venue shows in recent memory: RHCP and Drake's first-ever performances at The Apollo Theater as part of the Small Stage Series. Beyond live events, I ran multi-department content production across SiriusXM and Pandora.

At DraftKings, I led creative ops across Pick6, Reignmakers NFT, DK Horse, and major sponsorships. At Yuga Labs, I managed the comms ecosystem for the world's most valuable NFT portfolio — including ApeFest Beijing 2024.

My edge: product thinking meets creative execution. I build infrastructure that scales. I use AI to make teams faster without cutting corners.

2025–
Robinhood
Sr. Creative Operations Manager
2023–24
DraftKings
Sr. Creative Project Manager
2023
Yuga Labs
Sr. Communications PM
2021–23
SiriusXM · Pandora
Sr. Digital PM
2021
Wieden+Kennedy
Producer · Nike, McDonald's, Ford
2020–21
Organic · BBDO
Digital Project Manager
2020
Razorfish · Publicis
Digital Project Manager
2019–20
Havas Tonic
Associate PM & Producer
Tools & Capabilities
LLMs (GPT/Claude)
Image Gen
Figma
Wrike
Workfront
Asana
Jira
Frame.io
Adobe Premiere
Agile / Scrum
Creative Briefing
Roadmap Planning
Team Leadership
CRM Mgmt
Production Coord
Salesforce
Confluence
Trello
Contact

Let's build something
worth launching.

Open to Creative Ops, Product Marketing, and AI-forward organizations.

hello@flemingproduction.com
LinkedIn ↗ · X / Twitter ↗