CurrentRobinhood · Prediction Markets
LocationNew York, NY
FocusCreative Operations
Creative Operations Leader

Systems that
make creative
land.

7+ years building the infrastructure behind product launches, brand campaigns, and 0→1 creative programs. Currently at Robinhood.

View Work About John →
7+
Years Ops
$100M
Revenue Impact
0→1
Product Launches
Robinhood·Prediction Markets·DraftKings·Yuga Labs·Wieden+Kennedy·SiriusXM·Nike·McDonald's·Ford·RHCP at The Apollo·Drake at The Apollo·ApeFest Beijing·HV-MTL·Reignmakers·Pick6·March Madness·AI-Augmented Production·Robinhood·Prediction Markets·DraftKings·Yuga Labs·Wieden+Kennedy·SiriusXM·Nike·McDonald's·Ford·RHCP at The Apollo·Drake at The Apollo·ApeFest Beijing·HV-MTL·Reignmakers·Pick6·March Madness·AI-Augmented Production·
Featured — Robinhood · 2025–Present

Prediction Markets.
Built from zero.

Joined Robinhood Aug 2025 to architect creative ops for an entirely new product. $100M annualized revenue. 12B contracts traded. Fastest-growing product in Robinhood history. First creative ops hire into this category.
🪶 ROBINHOOD PREDICTION MARKETS
Fed Rate · Dec
72¢
Super Bowl
58¢
BTC $120K+
41¢
Best Picture
99¢
Sr. Creative Operations Manager
Built the creative ops model from scratch — roadmap alignment, briefing, team structure, AI production.
End-to-end creative delivery for every Prediction Markets campaign across Sports, Finance, Culture, and Politics.
0→1
Campaign Architecture
3×
Creative Velocity via AI
$100M
Annualized Revenue
01
Roadmap → Campaign
Translating product roadmap into launch-ready campaigns across every new market category.
02
Retention + Acquisition
Creative frameworks for both new user acquisition and power-trader retention across 1M+ customers.
03
AI-Augmented Production
LLMs + image gen integrated into every sprint. 14-day cycles compressed to 4 days.
04
Team Development
Hired, onboarded, and scaled the creative team from scratch. Built briefs, process, and cross-functional workflows.
Robinhood · Motion Creative

Bespoke spots.
At launch speed.

Three campaign spots produced under my creative ops — each tied to a Prediction Markets launch moment. Click any card to watch the full spot on X ↗

Winter Games
Predict the moments.
Winter Games · Brand Campaign
"Predict the moments. Witness history." Cinematic brand spot — Robinhood expanding beyond American sports.
↗
YES
NO
YES/NO Event Launch
Put your knowledge to work.
YES/NO · Product Launch
"Put your knowledge to work." Post-Skywalker Ranch launch — the product moment that defined the year.
↗
The Big Game
NE vs SEA · Super Bowl
Super Bowl · The Big Game
Dark cinematic Super Bowl spot. Robinhood green on the biggest stage — peak cultural reach campaign.
↗
Selected Work

Seven years.
One through-line.

RHCP
Apollo
Introduced by Chris Rock
Sep 13, 2022 · 150M+ Listeners
RHCP · Small Stage Series
DRAKE
Apollo
Sound 42 · Two Nights
Jan 21–22, 2023
Drake · Sound 42 · Two Nights
SiriusXM · Pandora
2021–2023
Two nights. Two legends. The Apollo.
Produced both RHCP and Drake's historic first-ever Apollo Theater performances as part of SiriusXM's Small Stage Series. RHCP's Sept 2022 show — introduced by Chris Rock, broadcast live to 150M+ listeners. Drake's Jan 2023 two-night run was equally historic. Led multi-department content production across SiriusXM and Pandora at scale.
RHCPDrakeApollo TheaterSiriusXMSmall Stage SeriesPandora
↗
PICK6
Pick6 Launch
WASTE
MGMT
OPEN
WM Phoenix Open
MARCH
MADNESS
NCAA · March Madness
REIGN
MAKERS
Reignmakers NFT
DraftKings
2023–2024
Pick6, Reignmakers & Marquee Sponsorships
Led creative operations across DraftKings' full product portfolio — Pick6 peer-to-peer fantasy launch (Dec 2023), Reignmakers NFT, DK Horse, Waste Management Phoenix Open, March Madness, and retail sportsbook campaigns through end of 2024.
Pick6ReignmakersDK HorseWM OpenMarch Madness
↗
Yuga Labs
2023
HV-MTL, Legends of the Mara & ApeFest Beijing
Sr. Communications PM for the world's most valuable NFT portfolio. Led creative for HV-MTL's video game launch, Legends of the Mara, and ApeFest 2024 in Beijing — Yuga's flagship global community event across BAYC, CryptoPunks, and Otherside.
HV-MTLLegends of the MaraApeFest BeijingBAYCWeb3
↗
Wieden
+Kennedy
Wieden+Kennedy
2021
Nike · McDonald's · Ford
Producer on major brand campaigns at one of the world's most respected creative agencies. Cross-agency collaboration, production budgets, concept through delivery on global accounts.
NikeMcDonald'sFordBrand Production
↗
Autonomous
Ford · Organic · BBDO
Organic · BBDO
2020–21
Ford Autonomous Vehicle Launch
Creative ops lead for Ford's AV program. Brand creative, social, video, digital builds, and event creative for a category-defining product launch.
Ford AVBrandEventsSocial
↗
AI-Augmented Workflow

Faster without
sacrificing quality.

Rebuilt the creative production process around AI — not to replace creative thinking, but to compress the time between brief and launch. Result: 3× velocity, higher consistency.

01 / Brief
📋
Brief Ingestion
Structured prompt frameworks extract strategy from raw briefs instantly.
GPT-4oClaude
02 / Copy
✍️
Copy Variants
10 headline directions in minutes. Human edit, not human write.
ClaudeGPT-4o
03 / Visual
🎨
Visual Concepting
Rapid visual references before any designer touches the brief.
MidjourneyDALL-E
04 / Review
🔄
Iteration Loop
Feedback in shared tools — no email chains, instant alignment.
FigmaFrame.io
05 / Ship
🚀
Production & Launch
Automated handoffs, tracked delivery, live on schedule every time.
WorkfrontWrike
Before
Traditional sprint — sequential handoffs, email review chains, manual asset management. Two-plus weeks concept to launch.
~14 Days
→
AI-Augmented
Parallel workstreams, AI-assisted copy and concepting, automated routing. Same quality, fraction of the time.
~4 Days
About

I'm a Senior Creative Operations Leader with 7+ years building the systems, teams, and campaigns that make product launches land.

Currently at Robinhood, I built the creative ops infrastructure for Prediction Markets from scratch — first hire into this role. Roadmap alignment, briefing, AI-accelerated production, team development.

At SiriusXM, I produced two of the most iconic small-venue shows in recent memory: RHCP and Drake's first-ever performances at The Apollo Theater as part of the Small Stage Series. Beyond live events, I ran multi-department content production across SiriusXM and Pandora.

At DraftKings, I led creative ops across Pick6, Reignmakers NFT, DK Horse, and major sponsorships. At Yuga Labs, I managed the comms ecosystem for the world's most valuable NFT portfolio — including ApeFest Beijing 2024.

My edge: product thinking meets creative execution. I build infrastructure that scales. I use AI to make teams faster without cutting corners.

2025–
Robinhood
Sr. Creative Operations Manager
2023–24
DraftKings
Sr. Creative Project Manager
2023
Yuga Labs
Sr. Communications PM
2021–23
SiriusXM · Pandora
Sr. Digital PM
2021
Wieden+Kennedy
Producer · Nike, McDonald's, Ford
2020–21
Organic · BBDO
Digital Project Manager
2020
Razorfish · Publicis
Digital Project Manager
2019–20
Havas Tonic
Associate PM & Producer
Tools & Capabilities
LLMs (GPT/Claude)
Image Gen
Figma
Wrike
Workfront
Asana
Jira
Frame.io
Adobe Premiere
Agile / Scrum
Creative Briefing
Roadmap Planning
Team Leadership
CRM Mgmt
Production Coord
Salesforce
Confluence
Trello
Contact

Let's build something
worth launching.

Open to Creative Ops, Product Marketing, and AI-forward organizations.

hello@flemingproduction.com
LinkedIn ↗ · X / Twitter ↗